this sale can be likened to Bustle, Ulta’s famous 21 Days Of Beauty. But there’s one difference: The store will only be revealing five days-worth of discounts at a time. Most are a one-day-only kind of deal, but you have the option of picking 'em up in stores and online while supplies last.
Click through to check out the full calendar of sales. We will be updating this post every five days as more deals drop.
December 1 Today only, take 50% off this full face palette — a $232 value — with three contour shades, two blushes, and 15 eyeshadows in Smashbox’s trademark buttery, highly pigmented formula. Smashbox Drawn In. Decked Out. Shadow + Contour + Blush Palette, $21 (reg $42), available at Ulta Beauty.
December 1 - December 4 For four days, take half off the price of this Urban Decay favorite. The 12-pan palette includes a range of matte nude shadows. And, in case you were doubting the quality of this palette at all: There are over positive 500 reviews on Ulta’s website, with an average 4.6/5 stars. Urban Decay Naked Ultimate Basics, $27 (reg $54), available at Ulta Beauty.
December 2 For those cold, dry days when you don't want to deal with the flakes a heavier foundation can bring, opt for this lightweight tinted gel. Just like the name says, it's a lifesaver for your complexion. Bareminerals Complexion Rescue Tinted Gel, $19 (reg $30), available at Ulta Beauty.
December 3 Looking for a kit to gift your best friend? Look no further than these Ulta exclusives, featuring deluxe samples sizes of Tarte's best-selling products. Tarte Double Duty Beauty Discovery Set, $21.60 (reg $36), available at Ulta Beauty.
December 4 Get your glow on with this five-piece collection — a $98 value that comes with a super cute makeup pouch to boot. Mally Beauty Mally's Blow 5 Piece Collection, $16 (reg $32), available at Ulta Beauty.
December 5 This creamy lipstick leaves behind the color of a stain, and yet feels like a balm. Becca Lush Lip Colour Balm, $11, (reg $22), available at Ulta Beauty.
December 6 For all your holiday traveling, this brush set can be tossed in your purse or suitcase so you can touch-up your makeup wherever you are. IT Cosmetics Your Beautiful Basics Airbrush 101 Travel Set, $19 (reg $38), available exclusively at Ulta Beauty.
December 7 Makeup artist Laura Geller knows makeup. Consider this her starter kit to a dewy, fresh glow. Laura Geller Hollywood Lights 6 Piece Full Size Beauty Collection, $29.50 (reg $59), available at Ulta Beauty.
December 8 Minimize your morning routine with this 4-in-1 powder. It'll cover up any unevenness, hydrate, smooth, and deliver SPF 15 in just a few sweeps. Pür 4-in-1 Pressed Mineral Powder Foundation SPF 15, $14.75 (reg $29.50), available at Ulta Beauty.
December 9 Heralded as one of the top pore-filling primers, this bestseller from Benefit is worth stocking up on. Not to mention, it makes a great gift for all your makeup-loving friends. Benefit Cosmetics The POREfessional Face Primer, $15.50 (reg $31), available at Ulta Beauty.
December 10 If there were ever one product worthy of Kardashian-level contouring, it's this cult-favorite kit. Better still, it's available in both cream and powder formulas, so you can pick your favorite finish. Anastasia Beverly Hills Contour Kit, $20 (reg $40), available at Ulta Beauty.
December 11 Whether it's the natural-looking color, plumping properties, or smooth application, this lip gloss is an absolute must for the holiday party season. Too Faced Lip Injection Glossy in Milkshake, $11 (reg $22), available at Ulta Beauty.
December 12 For full, sexy lashes without the hassle of applying falsies. Benefit Real Sexy Steal, $15 (reg $24), available at Ulta Beauty.
December 13 A unique formula that bridges full-coverage concealer with a hydrating serum — perfect for dry, winter skin. BareMinerals bareSkin Complete Coverage Serum Concealer, $10.50 (reg $21), available at Ulta Beauty.
December 14 This Ulta exclusive gives off the perfect iridescent glow no matter where you apply — from the highest points of your cheekbones all the way down to your collarbone, and even your ear lobes. Urban Decay Naked Illuminated Shimmering Powder For Face & Body in Luminous, $19.20 (reg $32), available exclusively at Ulta Beauty.
December 15 No wonder this one's a cult favorite: The curved wand provides a better angle so you don't accidentally smear mascara on your lid. Lancôme Grandiôse Extreme Mascara $16 (reg $32), available at Ulta Beauty.
December 16 With over 1,000 positive reviews on Ulta's website, this whipped-gel formula is a favorite for people looking for full coverage to cover up redness, dryness, and unevenness. Tarte Double Duty Beauty Empowered Hybrid Gel Foundation, $12 (reg $39), available at Ulta Beauty.
This dual-ended tool makes it easy to stop the spreading of germs. One side, you have a spatula to scoop out your potted foundation; on the other, a fluffy foundation brush to buff out a liquid or powder formula.
Tarte Double Duty Beauty Foundation Brush & Spatula, $10 (reg $30), available at Ulta Beauty.
December 17 Apply this pencil all over the lip before topping it with a liquid lipstick for color that lasts all day. Buxom Plumpline Lip Liner, $8.50 (reg $17), available at Ulta Beauty.
December 18 Infused with peppermint oil to give your lips a hit of hydration and a refreshing smell. Now, where's that mistletoe? Stila Color Balm Lipstick, $11 (reg $22), available at Ulta Beauty.
The unique brush tip applicator evenly distributes product for a glossier-than-ever finish — without the stickiness.
Stila Lip Glaze, $11 (reg $22), available at Ulta Beauty.
December 19 Why go for regular makeup brushes when they can be silver and sparkly, with a matching silver brush cup to boot? IT Cosmetics All That Shimmers Brush Set, $29 (reg $58), available exclusively at Ulta Beauty.
December 20 Every shade you need (there are 32!) in one affordable palette. Lorac Mega PRO Palette 4, $29.50 (reg $59), available at Ulta Beauty.
Like this post? There's more. Get tons of beauty tips, tutorials, and news on the
Refinery29 Beauty Facebook page. Like us on Facebook — we'll see you there!