Target's New Home Collaboration Is MADE For Pinterest

We spend a good chunk of our office hours perusing the Pinterest board of Joy Cho, one of the most prolific design bloggers on the platform. Her curation of vibrant and peppy interior spaces — sprinkled with whimsical accents and a hefty dose of confetti — never fails to cheer us up. So, imagine our excitement when we found out that she's doing another home collection with Target, and that it's all available now online.

The fall 2017 installment of the Oh Joy! for Target line stays true to the influencer and entrepreneur's mission of creating a cheery living space that brings a smile to your face — Monday blues or cold weather be damned. From a retro-fabulous bar cart to brass alphabet-shaped vases, these home decor pieces are sure to bring forth endless good vibes. The new release also includes 21 upholstered arm chairs, day beds, and sofas created in partnership with Cloth & Company.

If you're in the mood for an uplifting apartment makeover, click through to see our highlights from the collection, available now on Target.com. The products can also be picked up in stores starting tomorrow, Sept 12.

Photo: Courtesy of Oh Joy!
"This fall’s Oh Joy! for Target collection is full of pieces that you’ll want to collect and keep for years to come," says Joy Cho, founder of DIY and interiors blog Oh Joy! "You’ll find beautiful blush velvets, solid gold accents, and of course, my signature touch of whimsy in every piece."
Photo: Courtesy of Oh Joy!
We love the contrast between the day bed's graphic pattern — its dark color way will surely hold up well to stains — and the luxurious gold accent legs.

Oh Joy! Welted Daybed, $899.99, available at Target

Oh Joy! Velvet Rectangle Pom Pom Pillow, $24.99, available at Target
Photo: Courtesy of Oh Joy!
The furniture pieces in the collection are part of an ongoing collaboration with Cloth & Company, a Chicago-based brand specializing in digitally-printed upholstery at affordable prices.

Oh Joy! Button Tufted Chair, $549.99, available at Target
Photo: Courtesy of Oh Joy!
This plush seater hits the bullseye on two major decor trends of the moment: Millennial pink and velvet.

Oh Joy! Velvet Heart Pom Pom Pillow, $29.99, available at Target

Oh Joy! French Seam Settee, $1,099.99, available at Target
Photo: Courtesy of Oh Joy!
A set of clear acrylic legs turns this storage bench into a cool statement piece.

Oh Joy! Storage Bench with Acrylic Legs, $299.99, available at Target
Photo: Courtesy of Oh Joy!
This arm chair features a versatile pattern that will go along with any type of backdrop — be it a plain wall or a tall bookshelf.

Oh Joy! Arm Chair with Acrylic Legs, $499.99, available at Target
Photo: Courtesy of Oh Joy!
We can't think of a more Instagram-friendly way to display your fresh blooms.

Oh Joy! Hi Letter Vase Set, $17.99, available at Target

Oh Joy! Candle Votive, Target, $9.99, available at Target
Photo: Courtesy of Oh Joy!
If you don't have enough space in your room for a bedside bench, these lightweight metal stools are the perfect alternative.

Oh Joy! Patterned Stool, $79.99, available at Target
Photo: Courtesy of Oh Joy!
These slim golden vases make a great display vessel for your flowers and stationery.

Oh Joy! Gold Bud Vase Trio, $24.99, available at Target
Photo: Courtesy of Oh Joy!
Bar carts are the home accessories du jour to have, and you simply can't go wrong with this round, retro-inspired beauty.

Oh Joy! Round Bar Cart, $129.99, available at Target

Oh Joy! Gold Pitcher, $34.99, available at Target
Photo: Courtesy of Oh Joy!
The line up also includes an array of adorable animal figurines — which make for wonderful tabletop additions to any party you're throwing.

Oh Joy! Large Color Block Jewelry Box, $29.99, available at Target

Oh Joy! Gold Peacock Figural, $14.99, available at Target

Oh Joy! Gold Fox Figural, $14.99, available at Target
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