Please upgrade your browser for the best Refinery29 experience. Read more.

See Aether's New S.F. Shop, Housed Inside Shipping Containers!

  1. Begin
    aether opener

    83

    SHARES

    comments
    See All Slides

    It was a little less than a year ago that we were clicking our heels over Aether’s S.F. pop-up shop inside a gussied-up Airstream. And now, we might just have to move on to doing back flips, because the tech-focused sportswear brand opened doors to a brand-spankin’-new shop just yesterday!

    Of course, we had to take a gander inside the fresh Hayes Valley spot, and boy is it a sight to see! In true, totally out there Aether style, the location is as innovative as it gets. A trio of carbon-colored shipping containers lay stacked on top one another to create the three-level sartorial locale. And over here at R29, we had thought we’d seen it all!

    We know you’re eager to slip out the door to start shopping the line’s crazy-cool gear, but if you’re stuck at your nine to fiver, never fear, we’ve got a handful of store snaps right here. Take a virtual spin through the inventive space after the jump, and plan your trip to Hayes accordingly.

    Aether, 489 Hayes Street (between Gough and Laguna streets); 415-437-2345.

    Photo: Courtesy of Aether

    Begin Slideshow

MORE SLIDESHOWS

Art & Books

A Study In Fetishisms Explores Your Dark Desires

That flag on the moon sure is cool. So is rock ‘n’ roll, microwave ovens, and those Caddies with the big-ass fins. In the middle part of the 20th century, though, America gave the world no greater gift than the blonde. She contains multitudes, this mythic creature, and from platinum bombshells like Marilyn Monroe to read

Tinseltown

What Beauty Pros Really Want For The Holidays

We’ve already told you — at great length — what to get the loved ones in your life. As beauty editors, we see a whole lot of products come across our desks, so we appreciate the value of a great gift set when we see one. Still, it’s always fascinating to hear what’s on the wish lists (and the to-gift lists) of read