You already know that we're into the pretty-with-a-purpose message that's behind French skin care line Clarins — through its partnership with FEED, the company has donated 1.5 million school meals to needy children around the world since 2011.
That's impressive, but Clarins' new initiative with FEED raises the bar. From April 10th through the 20th, Macy's customers who buy two or more Clarins products will receive a gift with purchase that includes six miniature products, all housed in a FEED 10 pouch. This means that if you go buy a couple of Clarins potions — we recommend new Double Serum and the classic Beauty Flash Balm, of course — ten children will be fed, and you'll have six new products to try, all at no extra cost to you. Through this initiative, one million more meals will go to schoolchildren around the world through the UN World Food Programme, the world's largest hunger-fighting humanitarian organization.
Sound like something up your alley? It's kicking off Macy's today.
Photo: Courtesy of Clarins