Kiehl's New Line Benefits More Than Just Your Skin



kiehls-donorschoose The inherent complication with charitable giving is that, sometimes, it's hard to know if 100% of your gift will actually make it to those in need. The generous cannot help but wonder: How much will the organization take for its own costs? Will I ever meet that Bengali tiger I just adopted? More and more, we want charities to put their money where their mouth is — or even better, to let us put in our own two cents.

Kiehl's has a solid reputation for its ethically made and soundly sourced products, but we also love the brand for its continued involvement in charities. In its latest do-gooding move, Kiehl's has partnered up with DonorsChoose.org, so you can actually have a say where the money goes.

Beginning March 11 through April 15, Kiehl's will offer its 3.4 oz Powerful-Strength Line-Reducing Concentrate in a specially-designed carton that highlights DonorsChoose.org. Consumers will receive a $50 Donors Choose gift code, which they can use online to donate to science and education programs across the country. You get to choose where your donation goes — to a local school, to an educational cause dear to you, whatever you like. The best part is that the winning teachers and students will send fridge-worthy cards directly to you as thanks. Aww.

When all's said and done, $50,000 will be distributed to worthy educational causes through the Kiehl's and DonorsChoose.org partnership. One of our favorite beauty brands helping students succeed? Powerful-strength, indeed.

Kiehl's Powerful-Strength Line-Reducing Concentrate to benefit DonorsChoose.org, $100, available March 11 at Kiehl's.

Photo: Courtesy of Kiehl's