The rugged U.K. brand, which only made its comeback last year, pushes the envelope for the most festive time of year. While the label is known for its utilitarian pieces that are powerfully protective against the elements, the '12 version of the line shows us that durable clothing is much more than meets the eye — and the Belstaff holiday video is proof.
In an exclusive peek, the "daring/dashing" theme of the collection is illustrated by a brooding Belstaff-clad couple that turns and poses as an electric guitar wails. There are defintiely a few ideas for what to gift the guy or gal in your life (namely a tough-yet-cool leather jacket and gloves that you'd love to hold onto) in the vid, which Belstaff chief creative officer Martin Cooper says has "a bit of tension." After all, with a collection that encourages being "daring and suggestive," a little bit of tension is bound to build. Now, who says the holidays are not sexy?
Photo: Courtesy of Belstaff