Serial Cultura Demos 2 Cool New Ways To Wear A Scarf

  1. Begin Slideshow
    opener

    0

    SHARES

    0 comments
    See All Slides

    Once the fog starts to roll in, there’s only one accessory S.F. ladies have their minds on, and that’s the ever-functional scarf. And with good reason, since bundling up in a cozy wrap-around keeps you both stylish and warm — no matter what chills the Bay blows our way. And while choosing between printed, fringed, or silky knits is already a tough call to make, its can be even more perplexing when it comes to actually wearing them.

    To help avoid a literal pain in the neck, we enlisted the help of local brand Serial Cultura to show us two clever ways to curl around its gem- and marble-embellished bundles in a cinch. So, whether you’re looking for a classic twist to show off a print-tastic piece or a shawl-inspired take to stay extra toasty, these fresh binds will do anything but tie your style down. Read on for the step-by-step tutorials and rock this cold-weather cure — stat!

    Photographed by by

    Begin Slideshow

MORE SLIDESHOWS


Designer Collaborations

It's Happening: Steven Alan X Dr. Scholl's

Now that “ugly,” comfort-first shoes are the new normal (or, rather, the new normcore), we’ve been reintroduced to brands that haven't been in our wardrobe rotation for some time. While Birkenstocks and Tevas deserve plenty of cred, one of our favorite shops is making damn sure we don’t forget about one of the read


Naturally Gorgeous Spring Hair

While many of our recent hair DIY tips have involved styling tricks to change up your texture, this one is all about embracing those gorgeous, natural curls. We're coming up on the most humid time of year, and naturally textured hair is definitely not immune to frizz — quite the opposite, in fact. So, it's beyond read