Ladies, there's a new sun on the city's blowout horizon, and, well, it's ba-na-nas! Straight from the mixed-up files of Rachel Zoe comes DreamDry, a luxe blowout salon. The celebrity-slash-stylist-slash-designer-slash-mogul will throw her ring in the hairy competition that is the NYC salon scene when DreamDry opens in November.
After settling into its Flatiron locale, DD will be a blowout destination designed to fulfill NYC's frazzled-by-frizz customers in need of a more "personalized" version of TTLC (Tress Tender Loving Care). Rather than just throwing hair spray at the problem, Zoe sees the solution to locked-down-locks through a foundation of highly trained stylists and innovative technology, topped with "unprecedented, highly personalized services." Know what we have to say to you, bad hair day? "Shut it down!" (People)
Photo: Via People