Though she's not exactly known for her ear-to-ear grin, the paler-than-thou star decided to take a more...how shall we put it...robotic-than-normal approach in the new ads for Balenciaga fragrance Florabotanica, posing stick-straight and somber in an equally stiff dress.
We love the dress and the ad looks pretty stunning, but if the fragrance turns you into a slightly damp mannequin, we might have to say no thanks. It's certainly an unorthodox approach for a fragrance ad, which usually feature scantily-clad celebs lounging luxuriously in 10-million-thread-count sheets – and props to K. Stew (and the brand) for challenging that. That said, it sounds like there might have been a slight misunderstanding between Kristen and photographer Steven Meisel, who, she says, told her to "just be comfortable."
Photo: Courtesy of Balenciaga