Weird But Cool: Dental Company OPI Launches First Nail Polish Line

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Talk about changing careers. Odontorium Products Inc., a small dental supply company, is making a foray into the nail polish business. But before you have a cow imagining your dentist drilling into your tips or scraping your cuticles with that little hook thingy they always use (how have we not evolved beyond that?), this change of direction is not as big of a stretch as you might think.
Aestheticians have actually been buying up acrylics from Odontorium Products Inc. in order to make fake nails (as opposed to dentures), so the move to nails was surprisingly natural. But now the company has decided to move into the business of commercial lacquers, and their very first collection is so fresh. And...okay, we love the names! Seriously, why has nobody done this before? Calling the perfect shade of pinky-red "Cajun Shrimp" instead of #425 is pretty genius, in our books.
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And the others shades are just as boss — "Alpine Snow," “Coney Island Cotton Candy,” “Samoan Sand,” and “Big Apple Red” make the hues much easier to remember in our minds, and we're wondering if becoming a professional nail polish namer might be the best job ever. And speaking of names, we're grateful that the brand has officially shortened their moniker to OPI, because there's something about Odontorium Products Inc. that just doesn't roll off the tongue. Go figure.
Are these in-your-face colors a much-needed change of pace, or are these trendy hues just a passing fad?
Photo: Courtesy of OPI
This story was part of Refinery29's 2012 April Fool's joke
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