The Mark's New Boutique Might Be The Coolest Hotel Shop In The World

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Gift giving (and holiday shopping) are supposed to be joyous occasions, but we all know the feeling of stressing out over what to get those discerning shoppers on our list. You know, the person who has everything, and won't settle for anything less than labels with a capital "L" (here's looking at you, BFF!). Luckily, The Mark Hotel is coming to our rescue, with a brand-new designer concept store, 25 Park, sure to make other hip hostelries up their retail game.

Located underneath the tony UES digs, the shop (part of a chainlet — this is its fifth location), helmed by Alison Brettschneider, will bring all the coolest downtown duds to our uptown friends — think names like Opening Ceremony, A.L.C., Acne, Nina Ricci, Suno, Peter Som, Rick Owens, and waaaay more. The highly edited selection will give you the chance to find that special (high-end) something to take your Secret Santa's breath away — or, you can treat yourself to some new goodies (you've worked hard, after all!).

25 Park at The Mark Hotel, 998 Madison Avenue (between 77th and 78th streets); no phone.