Blair Waldorf’s favorite accessory is back and with a very downtown update, courtesy of Alexander Wang, purveyor of all things cool. On Saturday evening, the designer presented his spring 2018 collection in Bushwick, Brooklyn after making stops in Soho and East Village. After an hour wait that left attendees standing on the street (the show had no seats), models including Binx Walton, Kendall Jenner (“momager” Kris Jenner and big sister Kim Kardashian West watched from behind the barricades), and Bella Hadid finally hopped off Wang’s party bus wearing headpieces similar to what Party City sells to celebrate say, New Year’s Eve or your birthday; his version, however, featured phrases like “Wangover,” “Party Animal,” and “After After Party.”
We take Wang's latest offering as indication that the designer no longer wants to be part of that whole “No After Party” narrative. His aptly-named #Wangfest rager (which went into the wee hours of Sunday morning) featured a killer line-up of musical performances (Cardi B! Ja Rule and Ashanti!), donut towers, alcoholic drinks in pouches with Wang-branded lanyards (for a hands-free experience), and a bouncy house. And while last season's presentation was after party-less, like Wang’s “No After Party” collection, the more wearable pieces went fast. And we presume these feathered head toppers are going to as well.
After all, who doesn’t love merch that asks, “Where the party at?”