Forever 21 Had Another Controversial T-Shirt Situation

Last month, Forever 21 landed in hot water for selling a certain T-shirt that bore an incredibly striking resemblance to Kanye West's The Life Of Pablo tour merch. The fast fashion retailer found itself with another contentious tee scenario to deal with this week: A series of boys' T-shirts were pulled from the retailer's shelves after being criticized for being inappropriate, according to Yahoo Style.
Photo: Courtesy of Forever21.
Advertisement

The shirts feature sayings like "Chicks Are All Over Me" and "Sorry Ladies I Only Date Models." While these tees might be icky for a grown dude to wear, they're more contentious for a target demo that includes kindergarten-aged kids. Other drama-inducing tees in the kids' section of Forever 21 include styles that say "Hola Ladies" and "Ladies Man." The shirts were pulled yesterday, after Yahoo Style called out the retailer earlier this week.

"It reinforces a harmful stereotype about boys that says their value and worth is dependent on how many girls or women they can ‘conquer,'" University of Kentucky professor of psychology Christia Spears Brown, author of Parenting Beyond Pink and Blue: How to Raise Your Kids Free of Gender Stereotypes,told Yahoo Style of the controversial items.
Photo: Courtesy of Forever21.

The retailer quickly heeded the backlash and yanked the $11 shirts off its website. “Forever 21 takes feedback and product concerns very seriously,” a rep for the retailer told Refinery29 in a statement. “With regards to the T-shirts in question, after receiving feedback we have taken immediate action to have them removed from our website. We sincerely apologize to anyone who was offended by the products.”
Photo: Courtesy of Forever21.

More from Stores

The term "lady" certainly feels pretty antiquated. But in H&M's latest campaign commercial, the dated word gets a cool, thoroughly modern ...
J.Crew doesn't have the over-the-top quality of some other shows (or, as fashion critic Vanessa Friedman recently called them, "hashtag hoo-has") such as ...
Here’s a sentence my teenage self never thought she’d write: Lane Bryant is seriously killing the plus game. Besides an overall aesthetic shift from “stuff...
Lane Bryant's latest campaign is evidently not suitable for national network TV audiences: Its 30-second spot was banned by ABC and NBC. Featuring plus-...
If you had any lingering doubt that fashion is all about nostalgia, just take a look at Opening Ceremony's new arrivals: Humberto Leon and Carol Lim keep ...
We should probably employ a "believe it or not" clause around all of the epic tales we heard while on our exclusive tour of Cartier's newly renovated ...
When I saw Ashley Nell Tipton on Project Runway, I knew that a sea change had just occurred. It was thrilling to watch her tackle challenge after challenge...
After last month's productive spring-cleaning binge, we imagine your closet's looking a little sparse these days. With all of that freed-up space, the ...
H&M is on a quest for ambitious, innovative green ideas that could change the fashion biz. The Swedish retailer's non-profit arm, H&M Foundation...
Another day, another independent artist calling out fast fashion for ripping off work. Let's get right to it: Azerbaijani artist Faig Ahmed, who is known ...
If you've been a fan of R29's for years, you'll know we have a soft spot in our hearts for J.Crew. Its new arrivals always seem to address exactly what our...
A new book, set to be released in Sweden next week, asserts that the factories in Myanmar under contract with H&M hired employees as young as 14 and ...
Update: H&M just released a second look at its upcoming collaboration with Kenzo — one that teases a very different direction for a fast-fashion ...
Just a few weeks after people rallied behind artist Tuesday Bassen following allegations that Zara copied her original illustrations on numerous ...