Maroon 5 has come a long way since its last music video. Its new one, a track called "Sugar," is night-and-day when compared to the bloodstained video for "Animals."
Here, the fellas team up with Wedding Crashers director David Dobkin to, well, "crash as many weddings as we possible can." Which, turns out to be something like seven or so, with guest reactions ranging from wide-eyed shock to Beatlemania-like pandaemonium.
Adam Levine called the shoot "an out of body experience" in a press release. "I had no idea I would be affected by the overwhelming reactions we received from the couples and guests." The highlight of it all, he said, was "being able to create an unforgettable experience for several people."
The pop-funk track is infectious on its own, but it's the delight on each partygoer's face that's really the cherry on top. And, the best thing about it? This kind of "Sugar" won't cause any cavities. Sweet. (Rolling Stone)