Alexa Chung, known to us as "She Of The Perfectly Drawn Cat-Eye," has taken to Instagram to announce that her Eyeko collection is finally available on Sephora.com. Accompanying the announcement is a video of Chung herself getting her feline flick on. With the help of makeup artist Lisa Eldridge, Chung shares the secret behind the elements of her cat-eye game. Chung explains not just how to draw the line, but everything from from filling in her brows to messing up her hair so that she doesn't look too done — all in a few seconds.
Okay, one more thing and then we'll stop gushing. Does anyone else ever wonder what it would be like to be that pretty? Like, her face. It's just so good. We would buy her eyeliner just based on how cool it looks on her. And that, folks, is what you call an effective marketing strategy.
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