Adidas Now Welcomes #Selfies, #Foodporn To Your Custom Sneakers

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adidasPhoto: Courtesy of adidas.
We always thought we had some Instagram pics that were a bit too special to just sit there in our feed and get pushed further back into #tbt territory. But, sitting on our feet? Adidas is now offering a proper place for your most stunning vacation photos or #selfies to live: printed on a pair of your own adidas ZX Flux training shoes.

Mi adidas has been a standard feature of the athletic-wear site for quite some time, creating those one-of-a-kind sneakers that stand out from the rest of the lot. But, now, mi adidas is slated to relaunch in August with technology for shoppers to upload their Instagram photos and have them printed on the trainers. Yes, that even applies to your #shoefies, if you want to get meta about it.

The brand made the official announcement of the new mi adidas photo-print app just three days ago, appropriately, via Instagram. Check out the video below for some potential inspiration for the photos you should choose to put on your rubber soles. Or, you know, you could start browsing here as well.

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