Capsule Parfums Is Making Fragrance Cool Again

capsule embedPhoto: Courtesy of Capsule Parfums.
When a beauty product has been around for as long as perfume has, it's pretty hard to make it feel new, not to mention actually cool. Capsule Parfums, however, does not have this problem. The L.A.-based indie company was started by a married couple just last year, and so far, appears to be doing everything right. They're an "independent collective practicing art in the visceral realm of olfactory expression," with a progressive vision of perfume that's inspired by fashion and street culture. We were instantly hooked on the line, which contains five original unisex scents in minimalist downtown-chic packaging.
Advertisement
The fragrances are meant to be mixed and matched, encouraging creativity and individuality. But, the scents are also wonderful on their own. We're particularly fond of Jaunt, a woodsy fragrance with notes of black vanilla pods, leafy tobacco, and cedar. We're also excited about Moto, a scent "inspired by renegades and badass babes" that has notes of black plum and something else dark and warm — described by the brand with words like "leather glam" and "midnight oil." Talk about appealing.
Speaking of the brand's descriptions of the products, never before have we encountered such poetically branded scents. Take, for example, their list of the notes in Polis: "Sparkling calone, riviera mimosa, sea lily, vetiver moss, feathery paper blooms, cotton, daydreams, moonbeams, white clouds, sheer musk." This isn't just your average fragrance fluff. Polis smells like moonbeams. How that's possible, we don't exactly know — we'll leave that mystery to the perfumers.
Capsule Parfums Eau de Parfum in Jaunt, $38, available at Capsule Parfums.


Like this post? There's more. Get tons of beauty tips, tutorials, and news on the Refinery29 Beauty Facebook page!
Advertisement

More from Fragrance

Exactly where do the Republican and Democratic candidates stand on domestic and international policy? You can bet we'll be tuning into the upcoming ...
If you’re a 21st-century woman with a stressful job and a calendar full of SoulCycle classes, then chances are you’re not into super-heady fragrances. ...
As the age-old adage goes: The more things change, the more they stay the same. At least that's the case in the perfume world. If you were one of the many ...
Here at R29, we spend a decent amount of time thinking about fragrance. (Hey, perks of the job.) We’ve questioned our motives in wearing it, figured out ...
Christian Louboutin made a name for himself as the architect of sky-high stilettos you can spot from a mile away. Then, he followed this inimitable first...
For many of us, Labor Day weekend marks the end of summer — making today feel a bit like the unofficial start of fall. We know, we know — how did the warm ...
We're near the end of summer, but we all know that heat and humidity don't disappear the moment our calendars read "fall solstice." For some, it's a ...
How do you create a truly unexpected perfume commercial in 2016? Take an underexposed beauty (The Leftovers' Margaret Qualley) and set her free to flex ...
Carrie Underwood once sang, "I can tell by the smell of that perfume, it's like 40 dollars too cheap." Burn. Most of us hear "cheap perfume" and think of ...
When you hear the name Louis Vuitton, your first thought is most likely of its iconic monogram trunks, or eye-catching ads like this one with Selena Gomez...
"You smell like booze." Four words you didn't want to hear from your parents when you were 17 and sneaking home past midnight, and you probably don't want ...
Update: Recent news about the mosquito-borne Zika virus have made taking extra caution with mosquito repellent and bug sprays even more important. NPR's ...
Haters gonna hate, but there's no denying that Pokémon Go is taking over the world. Okay, maybe not the world, but every sidewalk and park in NYC. App ...
What does teen spirit smell like? If you consult our '90s fragrance wardrobe, then you can bet it has a top note of vanilla and sits firmly in the fruity-...