Thanks to affordable living costs (a one-bedroom, city-center flats run around €450 per month) and a population who's mostly fluent in English, Berlin appeals to tech and creative types seeking a cheaper alternative to London, New York, and San Francisco’s sky-high rates.
The city is already home to 2,500 start-ups, including Soundcloud and social network game developer Wooga, and mayor Klaus Wowereit wants to see business continue to boom. “Berlin has caught the public's attention as a start-up hub. We want to capture that momentum and drive Berlin's economy forward," he explains. "[We] will fully dedicate ourselves to becoming Europe's leading start-up hub."
Realizing the city’s economic potential, Microsoft founder Bill Gates has invested an impressive $35 million in ResearchGate, a Berlin-based global network for scientists. Similarly, Google is supporting Factory, an expansive start-up campus near Mauerpark flea market. "There is nothing that Berlin really stands for, except being cheap and cool, and drunk and druggie." says Factory founder Simon Schaefer of the city's former reputation and future appeal. "It's the potential to shape something, that is why so many people are coming here."
As if we needed another reason to visit one of Europe's most exciting cities. And, this time, 48-hour super clubs and currywurst joints won't be the only must-see spots on our to-do list. (The Guardian)