Saying "dating is hard" is sorta like saying "the grass is green." It's a universal truth. But, if it's any consolation, you've got a few pals in your corner and, as of today, in the palm of your hand with the launch of the Coffee Meets Bagel app. In case you haven't tried the site itself, here's the elevator pitch: a free online dating site that sends you one match per day (your "bagel") at noon, sourced from your Facebook friends' friends — basically he or she will be a friend of a friend. Like him/her? Coffee Meets Bagels connects you to chat. Not into it? You'll have a new match delivered tomorrow at noon.
With the launch of the Coffee Meets Bagel app, the love match is sent right to your iPhone or iPod, providing an on-the-go way to meet your potential match even on the busiest of days. Let's face it, it may be a better story to tell the grandkids that you "met at noon on a rainy day when you were both reaching for a kombucha tea," but we think "we met at noon when I finally got a chance to charge my phone because it died sometime between my five meetings that morning" sounds pretty darn sweet, too. Watch the demo below, download the new app now, and — bonus — check the site for details on how to win a $100 Uber prize in honor of this kickofff.