Candy Crush Saga Has You Hooked, Admit It

Candy-Crush-Saga-Hack-Movements1
Apple's App Store has given us a lot of things like Instagram, Snapchat, and mobile hot-or-not "games." They've also bestowed upon us a little thing called Candy Crush Saga. If you're not addicted to it yet, you will be (curiosity killed the cat, after all). It's Tetris for the App age, where the blocks are candies and the number of levels is infinite (okay, there are 385, but play along with us). Chances are you're at least friends with one of the 44 million active Facebook Candy Crushers who've helped make it the number three best-selling app in the App Store. It's okay to admit you instinctively tap open the game whenever you swipe open your phone or iPad — there's no Candy Crush Saga Anonymous you have to report to, or anything. But like any addiction, it's important to know a little bit about why you may or may not be living, breathing, and dreaming of aligning three-of-a-kind candies on the regular.
Megan Rose Dickey of Business Insider swallowed the red pill and took it upon herself to figure out just what makes the game so appetizing. For starters, you never "lose" in Candy Crush Saga. Unlike games where you're forced to start over if you fail a level, you remain on one level until you succeed. This can be done over any platform, too; your iPhone, iPad, Android etc. — the game never leaves you. Plus, the creators knew the power in gifts, and decided to randomly reward players at any given time with lifelines and tools to help you along the way. But, they also created a false sense of mastery, as in you feel like you're accomplishing something difficult and important when you're really just wasting time. And even if it's still too hard for you, and you lose a life, you're not dead forever; the game revives you in 30 minutes, thus instilling this "compulsion loop" that keeps you coming back for more.
You are forever progressing, and therefore always winning, and who could say no to that? Who cares about a couple hours of sleep lost here, a wasted lunch break there – you're a winner! Be a winner! Choose life! (Business Insider)
Photo: Courtesy of King.

More from Tech

Complaining today is much easier than it used to be. Lost luggage, bad service, extra charges, broken products — you used to have to put a letter in the ...
It's Google's 18th birthday which means it can finally see all the porn it serves up
Tonight marks the first of three presidential debates between candidates Hillary Clinton and Donald Trump. Because of the debate's close proximity to New...
GENERATION STARTUP presents Women In Tech, an episode of an exclusive web series with footage left on the cutting room floor. The feature documentary ...
The American Civil Liberties Union (ACLU) developed a phone app that will assist you in recording and reporting police conduct. The app, Mobile Justice, ...
If you aren't registered to vote, don't panic. As a matter of fact, thanks to Snapchat, you can now do it in just one minute, reports Time. The social-...
You may start to notice your Uber drivers snapping a lot of selfies, but it doesn't necessarily mean that you're riding with an Instagram addict. Your ...
(Paid Content) Refinery29 is now on Versy, a messaging and content-sharing app made for busy people like us
Snapchat CEO Evan Spiegel announced that the company has developed new video-enabled sunglasses, called Spectacles, and will subsequently be rebranding ...
You're at 20,000 feet, and you realize your flight doesn’t have WiFi — which wouldn't be a big deal, except you forgot your book at home, and none of your ...
It's a sad but true fact that a bad commute — one where you just miss the bus or subway — has the power to ruin your day. More often than not, these near...
When you think of playing a video game, what comes to mind? Is it a raucous game of Wii Bowling when you were in college? Hours spent on your Game Boy ...
If you're a Yahoo user (or ever have been), you'll want to change your password ASAP — and not just on that Yahoo account. Today, the company confirmed ...
There are two types of people in this world: the zero-inbox purists, and the ones with hundreds (or even thousands) of unread messages in their inbox. ...