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Whether you're looking for the perfect dress or the best beauty buys, shopping can be a gamble — and not just for you. Store owners also feel the pressure of choosing the right merchandise. To dig a little deeper, we went behind the cash register with six successful Chicago buyers to get the tricks of the trade they use to get you to spend your next paycheck. From the indie and mainstream finds at Sofia to the beauty product bonanza at Aaron's Apothecary, the method behind the buying madness lays ahead.
Photographed by Grace Willis
In these last few weeks of 2014, our minds and bodies have been put to the test. We’ve pulled all-nighters completing work projects, studying for finals, and shopping — aggressively. Now that everything is (almost) said and done, we’re prepping for some much-needed time offline. For you, maybe that’s coming in the read
It's all happening so fast, isn't it? The tree is up at Rockefeller Center, and we begrudgingly welcome the subsequent gridlock. Lights are twinkling, our favorite department store windows are awe-worthy, and RSVPs have been answered.
If there's one time of year I want to get really decked out and glammed up, this is read