Is it just us, or do you also feel like it's the weekend every time you walk into Madewell? We're talking about the sort of weekend that's warm enough for you to throw on a dress, hop on your bike, and ride around in a total blissful state, with your hair blowing in the wind. The label's inimitable washed and worn-in denim and vintage-meets-prep frocks are perfect for the girls who just want to play all day. Okay — and shop.
So, take a peek through the new catalog to see the way the spring collection's been styled, because, as you know, the masters behind Madewell never disappoint. This season's all about mixing materials and contrasting your stripes and polka dots with florals and lace. It's about throwing on your tweed blazer with a pair of pinstripe pants and grabbing your skateboard (and helmet!) on your way out the door.
Also making an appearance are the coolest Canadian tuxedos around (think chambray button-ups with faded sleeves) and some of R29's fave models, including Alana Zimmer, Liu Wen, Kate King, and Michele Ouellet. In other words, we'll meet you at Madewell. It's the weekend, after all.
Photo: Courtesy of Madewell