This December, Chinese shoppers surpassed Americans as the number one consumers of luxury goods — and the trend isn't slowing down. As the country's economy grows, many newly rich Chinese consumers are spending that dough on fashion.
Fashionista breaks down all the instances where knowledge of Chinese customs, tastes, habits, and language was a huge benefit for employees. From shops hiring retail associates who can speak Mandarin to parent brands figuring out how to incorporate local shopping habits to American environments (like bus-shuttled luxury shopping tours), it seems that when it comes to getting a leg up in the fashion industry, knowing and understanding Chinese culture is the new masters degree. Read the full report at Fashionista. (Fashionista)
Photo: Courtesy of Prada